How to Use Google Keyword Planner When it comes to search engine optimization, keywords can make or break your results. Fortunately, there are many tools available for finding keywords. Google Keyword Planner is one of them. Google Keyword Planner is a simple tool that can help you find keywords to make your website more visible […]
How to setup and use Google Analytics in 2020 Google Analytics is a free tool that allows you to understand how your website or app users engage with your company. It is very useful for business owners to see which pages on their websites are performing the best and driving the most traffic and revenue. […]
World is passing through hard times. Unprecedented circumstances, as they say are making our day to day life as well as our businesses coming to a halt. However, when it comes to the digital marketing, we still see light at the end of tunnel. Based on my regular discussion with our existing clients and industry […]
Chinese Digital Marketing Roadmap & Actiona Plan: Recently a B2B client of our who sells in over 50 countries came to us asking help in their digital marketing strategy focused particularly on Chinese market using simplified Chinese language. While doing the research on best practices for Chinese digital marketing for generating both organic and paid […]
Many people seem to dismiss the description meta tag for ranking purposes but we have noticed that some clients sites are ranking purely on having keywords within the description tag. So we think it is logical to assume that Google gives some weight to the description meta tag for ranking. Although many studies have also […]
An SEO specialist is a person skilled in helping websites gain higher rankings in search engines, increase traffic, improve PPC campaigns, and more. Following we will discuss the common services offered by SEO companies. One of the services offered by most any SEO specialist is back-link building – a practice that can help a site […]
The title tag is considered to be the most important onpage factor for search engine optimization. Make sure that you put your main target keywords at the beginning of the title tag for maximum SEO value. Also try and make it enticing for the reader so they actually click on it. This can be combined with the description tag.
This profession – the search engine optimization business that is – is considered by many to be something of a modern day dark art. We know that most people don’t even come close to knowing what we do to get websites ranked with the search engines and we get all manner of questions from customers […]
An online buzz is the definition of what happens on social networking sites when for example. a celebrity couple have a huge bust up, or Justin Beeber announces a new tour, or Apple launch… well, anything. If you run a sandwich shop in Wigan you are highly unlikely to create the same ‘buzz’ as the […]
This is the ultimate SEO question. Anyone who knows their SEO from their elbow knows that inbound links are a big piece of the puzzle. Links from other relevant sites that drive traffic to your website are one of the most important factors that influence how Google ranks your site, so you want them – […]
